PUMA has introduced its Thrifted Pack campaign with a retro vibe and enlisted the talented Dua Lipa as the face of the campaign. This isn’t the first time that the singer has worked with PUMA, and she looks effortlessly stylish while showcasing the Mayze and Slipstream sneaker styles. These designs have a modern shape and chunky sole design that will undoubtedly draw attention no matter where you go.
Captured in a scene that portrays an intimate gathering, Dua Lipa exudes her typical delightful persona, sporting casual jeans and running shorts. Previously adorned in raver-inspired ensembles for the PUMA Flutur Drop 2 campaign, Dua, being a brand ambassador of PUMA, embodies the brand’s ethos with ease, adding a touch of elegance and fashion to the latest release’s advertising campaign.
Drawing inspiration from second-hand shops, the newest collection boasts vintage elements such as slightly weathered leather and yellow midsoles. The range is priced between 110 to 120 Euros and can be purchased starting December 16th at PUMA.com, select retailers globally, and PUMA stores.